White Rose is a major out-of-town shopping centre in Leeds, offering an excellent platform for experiential marketing and brand activations. Its diverse retail and leisure offerings make it ideal for engaging with a wide range of visitors from across West Yorkshire.
Key features:
11 million annual visitors
Five spaces available for brand promotions (inside and outside)
120 brand stores and 30 eateries
11-screen cinema and family entertainment options
52% of shoppers under 45 years old
Transport links:
Bus: On-site bus station with services to Leeds city centre
Car: 5,000 free parking spaces
Train: White Rose station opening soon (to be confirmed)
Nearby areas of interest:
Middleton Park: Large public park
Leeds United FC: Elland Road stadium nearby
Leeds city centre: Short journey away
Yorkshire Sculpture Park: Outdoor art gallery (short drive)
The Hepworth Wakefield: Major art gallery (short drive)
White Rose's position as a major retail destination for Leeds and West Yorkshire, combined with its high footfall and diverse offerings, creates excellent opportunities for engaging brand experiences. The mix of families, young professionals, and students offers a varied audience for high-impact marketing campaigns in this thriving northern city.... Read more
The North, England
Demographics
Avg. dwell time/visit
93 mins
% ABC1
64%
Avg. spend/visit
£85
Women
75%
Men
25%
Weekly footfall
211,540
Age
(Z) 16-24 yrs - 24%
(Y) 25-39 yrs - 31%
(X) 40-58 yrs - 26%
(BB) 59-68 yrs - 19%
This data was provided by the location provider. Data is common to all spaces within the location.