Reach audiences on an unforgettable scale with The Icon, one of Europe's largest digital out-of-home advertising screens and the largest commercial screen in the Nordics. Positioned on the exterior of Westfield Mall of Scandinavia, this landmark media asset measures an impressive 41m x 13m (525 sqm) and delivers exceptional visibility to millions of commuters, visitors, and event-goers throughout the year.
Visible from major highways, railway lines, pedestrian routes, and the surrounding destination area, The Icon offers brands a unique opportunity to dominate the skyline and achieve maximum impact before visitors even enter the centre. Ideal for large-scale brand campaigns, product launches, entertainment releases, and major cultural or sporting events.... Read more