Located 13 kilometres from Canberra CBD, Westfield Belconnen is a key shopping and lifestyle destination offering prime opportunities for casual leasing, brand activations, and experiential marketing. With a total accessible market of 505,000 residents, the centre benefits from a strong professional workforce and high-income demographics driven by the abundance of government and commercial employers in the area.
Retail & Lifestyle Offerings
Westfield Belconnen is home to:
Kmart, Target, Coles, Woolworths, and ALDI
260+ specialty stores, offering a diverse mix of national and international brands
Key Market Insights
Total Trade Area retail spend: $8.8 billion (2023)
Main Trade Area retail spend: $3.7 billion (2023)
Retail spend per capita: $16,265 per annum (2023) (5% above Sydney Metro average)
Affluent demographic:
Average household income: $154,500 per annum (2021 Census) (10% above Sydney Metro average)
67% of residents own their home or are paying a mortgage, ensuring a financially stable consumer base
31% of households have children under 15, reflecting a strong family-oriented market
Why Choose Westfield Belconnen for Casual Leasing?
Prime casual leasing opportunities in Canberra’s largest retail and commercial hub
Strong government and corporate workforce, ensuring consistent high-spending customer traffic
Family-friendly demographic, ideal for brands catering to parents, children, and lifestyle-focused consumers
Strategic location with excellent accessibility, attracting local shoppers and commuters
Ideal for short-term activations, pop-ups, and experiential retail opportunities
Transport Links
Bus: Multiple routes serving the centre
Car: Ample parking available... Read more