University of Queensland (UQ) Gatton Campus attracts a steady stream of high-intent visitors each week, with 22000 people passing through. The average spend per visit is £12.40, and dwell time averages 48 minutes. 58% of visitors are from the ABC1 socioeconomic group, which includes professionals, managers, and high-income earners. The gender split is 56% women and 44% men. In terms of age, 32% are 25–39, 7% are 40–58, 60% are 16–24, 1% are 59–68. With its strong footfall, affluent audience, and broad age distribution, University of Queensland (UQ) Gatton Campus offers brands a commercially valuable environment to engage target customers.