The Piazza is a vibrant pedestrian street in the heart of Plymouth, offering an excellent platform for experiential marketing and brand activations. Its central location and diverse events make it ideal for engaging with both locals and tourists.
Key features:
Central location connecting major shopping areas and attractions
Host to street food pop-ups and seasonal events like 'Pub in the Piazza' festival
High footfall with tens of thousands of weekly visitors
Over 80% ABC1 demographic
One prime space available for brand promotions
Transport links:
Train: Plymouth Station at the north end of The Piazza
Bus: Numerous routes serve the city centre
Car: Large civic car park near the Barbican area
Nearby areas of interest:
Armada Shopping Centre: Major retail destination
Barbican: Historic waterfront district
Theatre Royal: Major performance venue
Mayflower Museum: Celebrating Plymouth's maritime history
The Pavilions: Entertainment and leisure complex
The Piazza's central location in Plymouth and its vibrant atmosphere create excellent opportunities for engaging brand experiences. The mix of shoppers, tourists, and event-goers offers a varied audience for impactful marketing campaigns in this key South West city.... read more