St James Quarter Edinburgh attracts a steady stream of high-intent visitors each week, with 384615 people passing through. The average spend per visit is £156.00, and dwell time averages 105 minutes. 70% of visitors are from the ABC1 socioeconomic group, which includes professionals, managers, and high-income earners. The gender split is 51% women and 49% men. In terms of age, 35% are 25–39, 30% are 40–58, 20% are 16–24, 15% are 59–68. With its strong footfall, affluent audience, and broad age distribution, St James Quarter Edinburgh offers brands a commercially valuable environment to engage target customers.