Queensland University of Technology (QUT) - Kelvin Grove attracts a steady stream of high-intent visitors each week, with 165000 people passing through. The average spend per visit is £14.90, and dwell time averages 46 minutes. 64% of visitors are from the ABC1 socioeconomic group, which includes professionals, managers, and high-income earners. The gender split is 54% women and 46% men. In terms of age, 30% are 25–39, 8% are 40–58, 60% are 16–24, 2% are 59–68. With its strong footfall, affluent audience, and broad age distribution, Queensland University of Technology (QUT) - Kelvin Grove offers brands a commercially valuable environment to engage target customers.