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City Squares
Piccadilly Circus
Main information
Description
London's Iconic Hub for Dynamic Brand Experiences
Piccadilly Circus, known as the "Times Square of London", offers an unparalleled platform for brand activations and experiential marketing. This iconic location, positioned right by the famous Shaftesbury Memorial Fountain, provides an ideal setting for creating memorable brand experiences among a diverse, vibrant audience in the heart of London's West End. Piccadilly Circus offers a dynamic platform for brand activations, combining iconic status with unparalleled footfall. Its central location and diverse audience provide the perfect stage for creating impactful brand moments in one of the world's most recognisable urban settings.
With one versatile space available in the central plaza, brands can engage with consumers in a high-visibility location that captures the essence of London's vibrant West End. The area's popularity among tourists, shoppers, and locals offers brands the opportunity to connect with a wide cross-section of demographics throughout the day and night.
The combination of historic significance, modern advertising displays, and constant activity makes Piccadilly Circus an ideal location for a wide range of brand activations, from product launches to interactive experiences and sampling campaigns.
Key Features
Iconic location with high visibility and footfall
Proximity to the famous Shaftesbury Memorial Fountain
Surrounded by dazzling digital billboards and historic architecture
Central point connecting major London streets including Regent Street and Piccadilly
Bustling atmosphere with millions of annual visitors
Diverse audience including tourists, shoppers, and commuters
Surrounded by major retail destinations, theatres, restaurants, and entertainment venues
Transport Links
Underground: Piccadilly Circus Station (Piccadilly and Bakerloo lines)
Bus: Multiple routes serving the area
Walking: Easy access from major West End attractions
Nearby Attractions
Regent Street
Leicester Square
Soho
Theatreland
National Gallery
Trafalgar Square
Piccadilly Circus, known as the "Times Square of London", offers an unparalleled platform for brand activations and experiential marketing. This iconic location, positioned right by the famous Shaftesbury Memorial Fountain, provides an ideal setting for creating memorable brand experiences among a diverse, vibrant audience in the heart of London's West End. Piccadilly Circus offers a dynamic platform for brand activations, combining iconic status with unparalleled footfall. Its central location and diverse audience provide the perfect stage for creating impactful brand moments in one of the world's most recognisable urban settings.
With one versatile space available in the central plaza, brands can engage with consumers in a high-visibility location that captures the essence of London's vibrant West End. The area's popularity among tourists, shoppers, and locals offers brands the opportunity to connect with a wide cross-section of demographics throughout the day and night.
The combination of historic significance, modern advertising displays, and constant activity makes Piccadilly Circus an ideal location for a wide range of brand activations, from product launches to interactive experiences and sampling campaigns.
Key Features
Iconic location with high visibility and footfall
Proximity to the famous Shaftesbury Memorial Fountain
Surrounded by dazzling digital billboards and historic architecture
Central point connecting major London streets including Regent Street and Piccadilly
Bustling atmosphere with millions of annual visitors
Diverse audience including tourists, shoppers, and commuters
Surrounded by major retail destinations, theatres, restaurants, and entertainment venues
Transport Links
Underground: Piccadilly Circus Station (Piccadilly and Bakerloo lines)
Bus: Multiple routes serving the area
Walking: Easy access from major West End attractions
Nearby Attractions
Regent Street
Leicester Square
Soho
Theatreland
National Gallery
Trafalgar Square
London, England
Demographics
Avg. dwell time/visit
30 mins
% ABC1
62%
Avg. spend/visit
£35
Women
47%
Men
53%
This data was provided by the location provider and data team.
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Frequently Asked Questions