The Northern Forecourt at the Overseas Passenger Terminal is a premium waterfront activation space located at Circular Quay, offering direct views across Sydney Harbour. Positioned at the northern end of the terminal, this high-traffic area captures a steady flow of cruise passengers, tourists, and visitors exploring one of Sydney’s most iconic precincts.
With strong visibility and a spacious open-air setting, the Northern Forecourt is ideal for brand activations, sampling, and experiential campaigns. The site benefits from consistent pedestrian movement, particularly during cruise arrivals and departures, providing brands with access to a diverse and highly engaged audience. Set against a world-famous harbour backdrop, this location enables impactful brand experiences that drive attention, interaction, and lasting brand recall.... Read more