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Shopping Centres
Merry Hill
Main information
Description
Merry Hill is one of the UK's largest shopping centres, located near Dudley in the West Midlands. It offers an excellent platform for experiential marketing and brand activations, with its high footfall and diverse visitor base making it ideal for engaging with a wide range of audiences.
Key features:
18 million annual visitors
Four prime spaces available for brand promotions (inside and outside)
200 retail outlets including F&B
10-screen Odeon cinema
92% conversion rate, above GB average
Transport links:
Metro: New link connecting to wider area
Bus: Numerous routes serve the centre
Car: 9,200 parking spaces available
Canal: Boat rides available (seasonal)
Nearby areas of interest:
Black Country Living Museum: Open-air history museum
Dudley Zoo and Castle: Popular family attraction
Dudley Canal Trust: Historic canal tunnels and trips
Himley Hall and Park: Historic house and grounds
Saltwells Nature Reserve: Local nature reserve
Merry Hill's position as a major retail destination in the West Midlands, combined with its high footfall and diverse visitor base, creates excellent opportunities for engaging brand experiences. The mix of families, shoppers from across the region, and various age and income demographics offers a varied audience for impactful marketing campaigns in this bustling shopping complex.
Key features:
18 million annual visitors
Four prime spaces available for brand promotions (inside and outside)
200 retail outlets including F&B
10-screen Odeon cinema
92% conversion rate, above GB average
Transport links:
Metro: New link connecting to wider area
Bus: Numerous routes serve the centre
Car: 9,200 parking spaces available
Canal: Boat rides available (seasonal)
Nearby areas of interest:
Black Country Living Museum: Open-air history museum
Dudley Zoo and Castle: Popular family attraction
Dudley Canal Trust: Historic canal tunnels and trips
Himley Hall and Park: Historic house and grounds
Saltwells Nature Reserve: Local nature reserve
Merry Hill's position as a major retail destination in the West Midlands, combined with its high footfall and diverse visitor base, creates excellent opportunities for engaging brand experiences. The mix of families, shoppers from across the region, and various age and income demographics offers a varied audience for impactful marketing campaigns in this bustling shopping complex.
The Midlands, England
Demographics
% ABC1
42%
Avg. spend/visit
£75
Avg. dwell time/visit
86 mins
Men
30%
Women
70%
This data was provided by the location provider. Data is common to all spaces within the location.
Floor plan
Lower Mall
