Iconic Riverside Setting for Dynamic Brand Experiences
Tower Hotel London, situated in the heart of historic London, offers an unparalleled platform for brand activations and experiential marketing. The Vicinity space, located just outside the hotel, provides an ideal setting for creating memorable brand experiences against the iconic backdrop of Tower Bridge, engaging a diverse audience of tourists, business travellers, and locals. The Vicinity at Tower Hotel London offers a dynamic platform for brand activations, combining historical prestige with stunning riverside views. Its prime location and diverse audience provide the perfect stage for creating impactful brand moments in one of London's most photographed areas. With a versatile space available just outside the hotel, brands can engage with consumers in a high-visibility setting that captures the essence of London's rich heritage and modern vibrancy. The area's popularity among tourists, business travellers, and locals offers brands the opportunity to connect with a wide cross-section of demographics throughout the day. The combination of iconic views, proximity to major landmarks, and constant foot traffic makes The Vicinity an ideal location for a wide range of brand activations, from photo-worthy product launches to interactive experiences and sampling campaigns.
Key Features Prime location with stunning views of Tower Bridge Situated along the River Thames High visibility to hotel guests and passing pedestrians Proximity to major London landmarks Diverse audience including tourists, business travellers, and locals Blend of historical significance and modern urban energy
Transport Links Underground: Tower Hill Station (10-minute walk) DLR: Tower Gateway Station (10-minute walk) Bus: Multiple routes serving the area River Bus: St Katharine Pier (adjacent to the hotel) Walking: Easy access to Tower Bridge and the Tower of London
Nearby Attractions Tower Bridge Tower of London St Katharine Docks The Shard HMS Belfast Borough Market... Read more
London, England
Demographics
Avg. dwell time/visit
60 mins
% ABC1
67%
Avg. spend/visit
£50
Women
52%
Men
48%
Weekly footfall
280,000
Age
(Z) 16-24 yrs - 20%
(Y) 25-39 yrs - 35%
(X) 40-58 yrs - 26%
(BB) 59-68 yrs - 19%
This data was provided by the location provider and data team.