East London's Creative Hub for Innovative Brand Experiences
The Old Truman Brewery, situated on the former site of London's largest brewery, offers an unparalleled platform for brand activations and experiential marketing. This transformed arts, media, dining, and boutique complex provides an ideal setting for creating memorable brand experiences among a diverse, trendsetting audience in one of London's most vibrant neighbourhoods. The Old Truman Brewery offers a dynamic platform for brand activations, combining historical charm with contemporary creativity. Its strategic location and diverse audience provide the perfect stage for creating impactful brand moments in one of London's most eclectic and trendsetting areas.
With two key spaces available, brands can choose between a high-footfall area for maximum exposure or a more private setting for bespoke experiences. The brewery's popularity among creatives, trendsetters, and city professionals offers brands the opportunity to connect with a wide cross-section of influential demographics.
The unique blend of historical architecture and modern amenities makes The Old Truman Brewery an ideal location for a wide range of brand activations, from edgy product launches to immersive art installations and pop-up retail experiences.
Key Features
10 acres of regenerated space
Spanning both sides of Brick Lane
Home to businesses, independents, galleries, markets, bars, and restaurants
Regular events, design and craft fairs, food tastings
Blend of old warehouses and modern tech
Cross-cultural destination with ample outdoor space
Multiple access points to Brick Lane and adjacent streets
Transport Links
Underground: Liverpool Street, Aldgate East
Overground: Shoreditch High Street
Bus: Multiple routes serving the area
Cycling: Dedicated cycle lanes nearby
Nearby Attractions
Brick Lane
Spitalfields Market
Whitechapel Gallery
Boxpark Shoreditch
Columbia Road Flower Market... Read more
London, England
Demographics
% ABC1
65%
Avg. spend/visit
£52
Avg. dwell time/visit
45 mins
Men
40%
Women
60%
Weekly footfall
120,000
Age
(Z) 16-24 yrs - 32%
(Y) 25-39 yrs - 44%
(X) 40-58 yrs - 15%
(BB) 59-68 yrs - 9%
This data was provided by the location provider. Data is common to all spaces within the location.