Guildford Station attracts a steady stream of high-intent visitors each week, with 70686 people passing through. The average spend per visit is £15.00, and dwell time averages 20 minutes. 80% of visitors are from the ABC1 socioeconomic group, which includes professionals, managers, and high-income earners. The gender split is 43% women and 57% men. In terms of age, 39% are 25–39, 21% are 40–58, 29% are 16–24, 11% are 59–68. With its strong footfall, affluent audience, and broad age distribution, Guildford Station offers brands a commercially valuable environment to engage target customers.