London's Riverside Canvas for Dynamic Brand Experiences
Builder's Yard Southbank, nestled in the vibrant heart of London's Southbank, offers an unparalleled platform for brand activations and experiential marketing. This premier location provides an ideal setting for creating memorable brand experiences among a diverse audience of tourists and locals in one of London's most culturally rich areas. Builder's Yard Southbank offers a dynamic platform for brand activations, combining cultural vibrancy with urban energy. Its prime riverside location and diverse audience provide the perfect stage for creating impactful brand moments in one of London's most popular tourist destinations.
With one versatile open-air space available, brands can engage with consumers in a high-visibility location that captures the essence of London's cultural heartland. The area's popularity among both international visitors and Londoners offers brands the opportunity to connect with a wide cross-section of demographics throughout the day.
The combination of cultural surroundings and adaptable space makes Builder's Yard Southbank an ideal location for a wide range of brand activations, from immersive pop-ups to interactive installations and sampling events
Key Features
Versatile open-air environment
Prime location in the heart of Southbank
High visibility and accessibility
Surrounded by cultural attractions, dining establishments, and retail outlets
Proximity to iconic landmarks
Adaptable space for various brand experiences
High footfall of tourists and locals
Transport Links
Train: Waterloo, Blackfriars stations nearby
Underground: Waterloo, Southwark stations
Bus: Multiple routes serving the Southbank area
River Bus: nearby piers
Walking: Easy pedestrian access along the Thames Path
Nearby Attractions
Tate Modern
Southbank Centre
London Eye
National Theatre
Shakespeare's Globe
Borough Market... Read more
London, England
Demographics
Avg. dwell time/visit
60 mins
% ABC1
67%
Avg. spend/visit
£55
Women
56%
Men
44%
Weekly footfall
470,770
Age
(Z) 16-24 yrs - 20%
(Y) 25-39 yrs - 35%
(X) 40-58 yrs - 26%
(BB) 59-68 yrs - 19%
This data was provided by the location provider. Data is common to all spaces within the location.