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Broadgate
Liverpool Street
12 Exchange Square
Located directly outside one of London’s busiest transport hubs, the Liverpool Street experiential marketing zone offers unparalleled visibility and continuous footfall throughout the day. Positioned at the gateway between Broadgate and the City, this high-impact site captures commuters, office workers, leisure visitors and tourists in a constant flow.
This space sits beside the Elizabeth Line entrance, with sightlines across Broadgate Circle and Bishopsgate, ensuring maximum exposure for brand activations, sampling, and pop-up experiences. The area is framed by striking architecture and a futuristic public art installation (“Infinite Accumulation”), making it a visually engaging backdrop for bold brand takeovers.
This space sits beside the Elizabeth Line entrance, with sightlines across Broadgate Circle and Bishopsgate, ensuring maximum exposure for brand activations, sampling, and pop-up experiences. The area is framed by striking architecture and a futuristic public art installation (“Infinite Accumulation”), making it a visually engaging backdrop for bold brand takeovers.
General
Site plan
Audience
Rules of space
Utilities
Flexibility
Operations
Rules & Regs
Opening times
MONOpen 24h
TUEOpen 24h
WEDOpen 24h
THUOpen 24h
FRIOpen 24h
SATOpen 24h
SUNOpen 24h
Size
6m (width) x 2.5m (length)
Internal/External
External
Use of space
Rules
Method statements & risk assessments must be approved ahead of activation.
Mandatory public liability insurance (usually £10m for major estates).
Food safety documentation for F&B activations.
Queue management plans required for high-volume activations.
All creative must be pre-approved (wraps, signage, lighting, audio).
Space is a major commuter artery — activations must allow safe pedestrian flow.
Nearby
Offices, Liverpool Street Station
VAT
Applicable VAT: UKApplicable VAT rate: 20%
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