Sussex's Iconic Coastal Hub for Vibrant Brand Experiences
Brighton Seafront, an iconic stretch along the picturesque Sussex coast, offers an unparalleled platform for brand activations and experiential marketing. With its stunning sea views and bustling promenade, it provides an ideal setting for creating memorable brand experiences among a diverse audience of locals and tourists in one of England's most beloved seaside destinations. Brighton Seafront offers a dynamic platform for brand activations, combining coastal charm with urban vibrancy. Its prime location, substantial footfall, and diverse audience provide the perfect stage for creating impactful brand moments against the backdrop of the English Channel.
With multiple spaces available along the seafront, brands can engage with consumers in various settings, from the bustling central promenade to the iconic i360 area. The seafront's popularity among both locals and tourists offers brands the opportunity to connect with a wide cross-section of demographics, from families and young professionals to retirees and international visitors.
The unique coastal setting makes Brighton Seafront an ideal location for a wide range of brand activations, from interactive beach experiences and product launches to sampling campaigns and pop-up shops. The ever-changing scenery and lively atmosphere provide a dynamic backdrop for creative and memorable brand experiences.
Key Features
Stunning sea views and sandy beaches
Vibrant beachside shops and charming beach huts
Delectable street food vendors
Bustling promenade for leisurely strolls
Iconic i360 observation tower
High foot traffic from locals and tourists
Transport Links
Train: Brighton Station (10-minute walk)
Bus: Multiple routes serving the seafront
Car: Nearby parking facilities
Cycling: Seafront cycle lanes
Nearby Attractions
Brighton Palace Pier
Royal Pavilion
The Lanes shopping area
Brighton Marina
Sea Life Brighton... Read more
The South, England
Demographics
% ABC1
69%
Avg. spend/visit
£40
Avg. dwell time/visit
60 mins
Men
52%
Women
48%
Weekly footfall
750,000
Age
(Z) 16-24 yrs - 24%
(Y) 25-39 yrs - 36%
(X) 40-58 yrs - 22%
(BB) 59-68 yrs - 18%
This data was provided by the location provider and data team.