Melbourne's Creative Canvas for Dynamic Brand Experiences
461 Chapel St offers an unparalleled platform for casual leasing, brand activations, and experiential marketing. This spacious retail unit, situated in the heart of Melbourne's vibrant Chapel Street, provides an ideal setting for creating memorable brand experiences among a diverse, trend-conscious audience in one of Australia's most dynamic shopping districts.
461 Chapel St Pop-up presents a dynamic platform for casual leasing and brand activations, combining ample space with a prime location. Its strategic position and diverse audience provide the perfect stage for creating impactful brand moments in one of Melbourne's most popular shopping districts.
With a versatile 235-square-meter space available for casual leasing, featuring a prominent street frontage, brands can engage with consumers in a high-visibility setting that captures the essence of Chapel Street's vibrant atmosphere. The area's popularity among local trendsetters, tourists, and shopping enthusiasts offers brands the opportunity to connect with a wide cross-section of demographics throughout the day.
The combination of spacious interiors, excellent visibility, and constant foot traffic makes 461 Chapel St an ideal location for a wide range of casual leasing opportunities, from fashion showcases to interactive installations and pop-up retail concepts.
Key Features
Spacious 235-square-meter interior, available for casual leasing
Commanding 10-meter shop frontage for maximum visibility
Prime location on Chapel Street, known for its fashion and retail scene
Versatile space suitable for various activation types and casual leasing needs
High foot traffic from fashion-forward shoppers and cultural enthusiasts
Surrounded by trendy boutiques, cafes, and cultural hotspots
Suitable for:
Casual leasing opportunities such as warehouse sales, pop-up shops, and short-term retail
Fashion events
Product launches
Art exhibitions
Photoshoots
Immersive brand experiences
Transport Links
Train: South Yarra Station (5-minute walk)
Tram: Multiple routes serving Chapel Street
Bus: Several routes in the vicinity
Cycling: Dedicated bike lanes in the area
Nearby Attractions
Prahran Market
Jam Factory entertainment complex
Greville Street boutiques
Chapel Street Bazaar
Prahran Square
Victoria Gardens... Read more
Victoria, Australia
Demographics
Avg. dwell time/visit
60 mins
% ABC1
41%
Avg. spend/visit
£20
Women
51%
Men
49%
Weekly footfall
214,200
Age
(Z) 16-24 yrs - 18%
(Y) 25-39 yrs - 27%
(X) 40-58 yrs - 31%
(BB) 59-68 yrs - 24%
This data was provided by the location provider and data team.
Floor plan
Chapel s/t map
Spaces at this location (0)
Activation spaces (0)
Media opportunities (0)
Frequently Asked Questions
Is 461 Chapel St Pop-up, Melbourne suitable for pop-up retail events?
What makes 461 Chapel St Pop-up, Melbourne an ideal location for brand activations?
Can this location accommodate multi-day events?
How easy is it to access 461 Chapel St Pop-up, Melbourne for event setup?
Can multiple spaces be booked at once for large-scale activations?