A Prime Location for Unparalleled Visibility
The Overseas Passenger Terminal Forecourt, located in The Rocks precinct, is a space where Sydney’s history and modernity meet. With panoramic views of the Opera House and Harbour Bridge, it offers brands the perfect setting to showcase their message against one of the most recognized landscapes in the world. Whether it's a large-scale activation or a pop-up space, the visibility is unmatched. The location attracts a constant flow of tourists, cruise passengers, and locals, ensuring that your brand reaches a broad and diverse audience.
A Captive Audience of International Visitors and Sydneysiders
The OPT Forecourt isn’t just a stopover for cruise passengers; it's a cultural crossroads where Sydney’s dynamic energy meets the international community. Hosting your brand activation here allows you to engage not only with international visitors but also with local Sydneysiders exploring The Rocks' dining, shopping, and cultural experiences. This consistent year-round footfall makes it the perfect space to hire for any brand looking to create a lasting brand experience.
Harbourfront Splendour Meets Urban Vibe
With its expansive, adaptable layout, the OPT Forecourt is a versatile event location that can accommodate brand activations of any size. From high-energy experiential spaces to elegant product showcases, this venue provides endless possibilities for creating unique, immersive brand moments. Brands like Anaconda have recognized the potential of this space, using it as the ultimate platform to connect with their audience in a way that’s engaging and memorable.
Sydney’s Iconic Gateway: An Activation Space Like No Other
Positioned at Sydney's iconic gateway, the OPT Forecourt offers brands the opportunity to engage with consumers in a high-visibility, high-footfall location. Whether you’re planning an interactive installation, a brand experience, or a pop-up event space, the forecourt’s panoramic views and central location in The Rocks create the ideal environment for a dynamic brand activation. The nearby attractions—such as the Museum of Contemporary Art, Royal Botanic Gardens, and Circular Quay—further enhance the foot traffic, giving brands access to a wide demographic.
Why Book with Location Live?
As the leader in live media and activation spaces, Location Live simplifies the process of finding, planning, and booking prime event locations like the OPT Forecourt. Our lo
marketplace connects brands with the best activation spaces worldwide, ensuring you have the resources and technology needed to bring your vision to life. Since our launch in Australia in 2024, we’ve helped brands secure iconic spaces like the OPT Forecourt for successful and memorable brand activations.