Amplify your brand's presence and captivate audiences with the Swanston Street Forecourt in Melbourne. This premier activation space offers an unparalleled opportunity for impactful brand experiences. Nestled in the heart of the city, it boasts prime visibility and a high-traffic location, ensuring your brand takes centre stage. Whether you're planning an experiential marketing campaign, a product launch, or a sampling event, this dynamic urban canvas is perfectly poised to make a lasting impression... Read more
Princess Walk
Concept must align with Council’s arts and cultural programme
Others who have activated here
Space details
General
Demographics
Utilities
Operations
Other rules of space
Space size
10m x 20m x 1m
External space
Use of space
Sampling
Pop-up retail
Brand experience
Nearby
Retail stores
F&B
Rules of space
Operational fees apply. Concept must align with Council cultural programming
Generators must be pre-approved and must be placed on protective matting to prevent burning of turfed areas.
20m x 10m, there is a bit of slope. Site inspection advised
All cables/cords must be securely covered and protected to avoid trip hazards, this includes back of house areas.