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City Squares, Green Spaces
Yagan Square
Main information
Description
Where Brands Ignite in Perth's Cultural Crossroads
Yagan Square, a vibrant urban space in the heart of Perth, offers an exceptional platform for brand activations and experiential marketing. This innovative public area, designed to honour Indigenous culture, welcomes over 100,000 daily visitors, providing brands with a unique opportunity to engage with a diverse and captive audience in a culturally rich setting. Yagan Square offers a unique blend of culture, innovation, and urban energy, creating an unparalleled environment for brand activations. Its accessibility, diverse audience, and striking design provide the perfect stage for creating powerful brand moments and unforgettable experiential marketing campaigns in the heart of Perth.
Key Features:
Central location connecting Perth CBD and Northbridge
Striking architectural design inspired by Indigenous culture
Digital tower for high-impact visual displays
Mix of open spaces and sheltered areas for versatile activations
Audience Reach:
Yagan Square's strategic position at major transport hubs ensures a constant flow of commuters, city workers, tourists, and locals. This diverse foot traffic allows brands to connect with a wide demographic, from young professionals and families to culture enthusiasts and international visitors.
Brand Activation Potential:
The square's innovative design and central location make it ideal for creating immersive brand experiences. From interactive product launches to culturally sensitive marketing campaigns, Yagan Square provides a dynamic backdrop that elevates brand storytelling and creates lasting impressions.
Transport Links:
Train: Perth Station and Perth Underground nearby
Bus: Multiple routes serving the CBD
Free CAT buses: All routes accessible
Nearby Attractions:
Perth Cultural Centre
State Theatre Centre of Western Australia
Art Gallery of Western Australia
Perth City Link
Yagan Square, a vibrant urban space in the heart of Perth, offers an exceptional platform for brand activations and experiential marketing. This innovative public area, designed to honour Indigenous culture, welcomes over 100,000 daily visitors, providing brands with a unique opportunity to engage with a diverse and captive audience in a culturally rich setting. Yagan Square offers a unique blend of culture, innovation, and urban energy, creating an unparalleled environment for brand activations. Its accessibility, diverse audience, and striking design provide the perfect stage for creating powerful brand moments and unforgettable experiential marketing campaigns in the heart of Perth.
Key Features:
Central location connecting Perth CBD and Northbridge
Striking architectural design inspired by Indigenous culture
Digital tower for high-impact visual displays
Mix of open spaces and sheltered areas for versatile activations
Audience Reach:
Yagan Square's strategic position at major transport hubs ensures a constant flow of commuters, city workers, tourists, and locals. This diverse foot traffic allows brands to connect with a wide demographic, from young professionals and families to culture enthusiasts and international visitors.
Brand Activation Potential:
The square's innovative design and central location make it ideal for creating immersive brand experiences. From interactive product launches to culturally sensitive marketing campaigns, Yagan Square provides a dynamic backdrop that elevates brand storytelling and creates lasting impressions.
Transport Links:
Train: Perth Station and Perth Underground nearby
Bus: Multiple routes serving the CBD
Free CAT buses: All routes accessible
Nearby Attractions:
Perth Cultural Centre
State Theatre Centre of Western Australia
Art Gallery of Western Australia
Perth City Link
Western Australia, Australia
Demographics
% ABC1
44%
Avg. spend/visit
£27
Avg. dwell time/visit
60 mins
Men
50%
Women
50%
This data was provided by the location provider and data team. Data is common to all spaces within the location.
Floor plan
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