Union Square is one of the UK’s largest city-centre shopping developments and the second largest in Scotland and is the destination of choice for brands looking to expand. Anchored by M&S, Apple, Zara, Boots, and Next, it’s home to over 50 high street favourites plus 30 eateries, from café to full diners like TGI, Wagamama, Nando’s and Pizza Express. The complex also houses a 3-start Jury’s Inn hotel with 203 rooms, a 10-screen multiplex 2,400-seat cinema, and regular events for families and kids with performances, celebratory parades, and live music.
Situated in the heart of the city and adjoining the central railway and bus stations, with two car parks with 1,650 spaces, Union Square exceeds expectations with footfall and sales growth consistently outperforming both Scottish and UK benchmarks. The local catchment area of 774,000 provides over 1 million visitors per month with a 71% ABC1 demographic and dwell times approaching 1.5 hours, with shoppers returning 3.5 times each month. We have four spaces at Union Square, both inside and outside the mall, strategically positioned for brands to engage with this fast-growing-regional population with almost zero unemployment in what is now considered the ‘energy capital of Europe’.... Read more
North & Northern Isles, Scotland
Demographics
Avg. dwell time/visit
93 mins
% ABC1
71%
Avg. spend/visit
£58
Women
50%
Men
50%
Weekly footfall
280,769
Age
(Z) 16-24 yrs - 18%
(Y) 25-39 yrs - 29%
(X) 40-58 yrs - 42%
(BB) 59-68 yrs - 11%
This data was provided by the location provider. Data is common to all spaces within the location.