The Bullring Shopping Centre

The Bullring Shopping Centre is a bustling retail hub in Birmingham with a diverse and high-spending audience. Location Live can help brands tap into this prime market for impactful activations, pop-ups, and experiential marketing.

Yes, through Location Live, you can book spaces at The Bullring for short-term events, pop-ups, and marketing activations. Our streamlined process ensures a hassle-free experience.

The Bullring attracts a mix of shoppers, including young professionals, families, and tourists, making it an ideal location for diverse brand activations. Location Live provides insights into audience engagement to optimise your campaign.

The Bullring is easily accessible via Birmingham New Street Station and several bus routes. This accessibility, combined with ample parking, ensures high foot traffic for your brand activation.

Yes, The Bullring has hosted numerous successful activations, from product sampling to immersive brand experiences. Partnering with Location Live ensures your event leverages this iconic venue's potential.

The Bullring Shopping Centre attracts a steady stream of high-intent visitors each week, with 615384 people passing through. The average spend per visit is £73.00, and dwell time averages 79 minutes. 60% of visitors are from the ABC1 socioeconomic group, which includes professionals, managers, and high-income earners. The gender split is 72% women and 28% men. In terms of age, 24% are 25–39, 29% are 40–58, 24% are 16–24, 23% are 59–68. With its strong footfall, affluent audience, and broad age distribution, The Bullring Shopping Centre offers brands a commercially valuable environment to engage target customers.