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Shopping Centres
So Ouest
From £2,284/day
Main information
Description
Chic Parisian Hub for Innovative Brand Experiences
So Ouest, situated close to the heart of Paris, offers an unparalleled platform for brand activations and experiential marketing. This modern and upscale shopping centre provides an ideal setting for creating memorable brand experiences among a diverse, sophisticated audience in one of the world's most iconic cities. So Ouest offers a dynamic platform for brand activations, combining Parisian chic with modern retail excellence. Its strategic location and diverse audience provide the perfect stage for creating impactful brand moments in one of the world's most fashionable and culturally rich cities.
With versatile spaces available both inside and outside the centre, brands can engage with consumers in various settings, from the elegant central atrium to the inviting exterior plaza. So Ouest's popularity among local residents, professionals, and tourists offers brands the opportunity to connect with a wide cross-section of demographics appreciative of style and quality.
The combination of upscale amenities, prime location, and sophisticated atmosphere makes So Ouest an ideal location for a wide range of brand activations, from luxury product launches to interactive fashion experiences and high-end sampling events.
Key Spaces for Brand Activation
Central Atrium (Internal)
Exterior Plaza (External)
Key Features
Prime location near the centre of Paris
Easy accessibility via public transportation
Modern and upscale interior design
Richly decorated spaces with marble floors, leather handrails, and glass surfaces
Inviting rest areas for visitors
Versatile spaces suitable for both local and international brands
High foot traffic from local residents and tourists
Transport Links
Metro: Nearby stations (specific lines to be confirmed)
Bus: Multiple routes serving the area
Car: Parking facilities available
Cycling: Local bike paths and bike-sharing stations nearby
Nearby Attractions
Iconic Parisian landmarks (specific nearby attractions to be confirmed)
Local parks and green spaces
Cultural institutions and galleries
So Ouest, situated close to the heart of Paris, offers an unparalleled platform for brand activations and experiential marketing. This modern and upscale shopping centre provides an ideal setting for creating memorable brand experiences among a diverse, sophisticated audience in one of the world's most iconic cities. So Ouest offers a dynamic platform for brand activations, combining Parisian chic with modern retail excellence. Its strategic location and diverse audience provide the perfect stage for creating impactful brand moments in one of the world's most fashionable and culturally rich cities.
With versatile spaces available both inside and outside the centre, brands can engage with consumers in various settings, from the elegant central atrium to the inviting exterior plaza. So Ouest's popularity among local residents, professionals, and tourists offers brands the opportunity to connect with a wide cross-section of demographics appreciative of style and quality.
The combination of upscale amenities, prime location, and sophisticated atmosphere makes So Ouest an ideal location for a wide range of brand activations, from luxury product launches to interactive fashion experiences and high-end sampling events.
Key Spaces for Brand Activation
Central Atrium (Internal)
Exterior Plaza (External)
Key Features
Prime location near the centre of Paris
Easy accessibility via public transportation
Modern and upscale interior design
Richly decorated spaces with marble floors, leather handrails, and glass surfaces
Inviting rest areas for visitors
Versatile spaces suitable for both local and international brands
High foot traffic from local residents and tourists
Transport Links
Metro: Nearby stations (specific lines to be confirmed)
Bus: Multiple routes serving the area
Car: Parking facilities available
Cycling: Local bike paths and bike-sharing stations nearby
Nearby Attractions
Iconic Parisian landmarks (specific nearby attractions to be confirmed)
Local parks and green spaces
Cultural institutions and galleries
Paris, France
Demographics
Avg. dwell time/visit
79 mins
Avg. spend/visit
£116
Women
59%
Men
41%
Sources : Loyalty Programme’s survey2024 | Epsilon 2023| CACI 2023 | INSEE 2023
Floor plan
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Frequently Asked Questions