What is the demographic breakdown of visitors to Roadchef Sedgemoor South?

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Roadchef Sedgemoor South attracts a steady stream of high-intent visitors each week, with 60000 people passing through. The average spend per visit is £12.00, and dwell time averages 20 minutes. 65% of visitors are from the ABC1 socioeconomic group, which includes professionals, managers, and high-income earners. The gender split is 45% women and 55% men. In terms of age, 40% are 25–39, 31% are 40–58, 10% are 16–24, 19% are 59–68. With its strong footfall, affluent audience, and broad age distribution, Roadchef Sedgemoor South offers brands a commercially valuable environment to engage target customers.