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Beaches & Waterfronts
Pier Approach Bournemouth
Main information
Description
Pier Approach is a prime location on Bournemouth's seafront, offering an exceptional setting for experiential marketing and brand activations. Its position as a natural funnelling point for seafront traffic makes it ideal for engaging with a diverse mix of beachgoers and tourists.
Key features:
586,000 weekly visitors during peak months
One outside space available for brand promotions
Close proximity to Bournemouth Pier and its attractions
Surrounded by various leisure activities and amenities
Regular live performances during summer
Transport links:
Bus: Regular services along the seafront
Train: Bournemouth station a short distance away
Land Train: Connects Pier Approach to other parts of the seafront
Nearby areas of interest:
Bournemouth Pier: Iconic structure with various attractions
Bournemouth Beach: Seven miles of golden sand
Oceanarium: Bournemouth's aquarium
Lower Gardens: Beautiful public gardens leading to the town centre
Russell-Cotes Art Gallery & Museum: Nearby cultural attraction
Pier Approach's position as a key focal point on Bournemouth's seafront, combined with its high seasonal footfall and diverse attractions, creates excellent opportunities for engaging brand experiences. The mix of families, beachgoers, and tourists offers a varied audience for impactful marketing campaigns in this popular seaside destination.
Key features:
586,000 weekly visitors during peak months
One outside space available for brand promotions
Close proximity to Bournemouth Pier and its attractions
Surrounded by various leisure activities and amenities
Regular live performances during summer
Transport links:
Bus: Regular services along the seafront
Train: Bournemouth station a short distance away
Land Train: Connects Pier Approach to other parts of the seafront
Nearby areas of interest:
Bournemouth Pier: Iconic structure with various attractions
Bournemouth Beach: Seven miles of golden sand
Oceanarium: Bournemouth's aquarium
Lower Gardens: Beautiful public gardens leading to the town centre
Russell-Cotes Art Gallery & Museum: Nearby cultural attraction
Pier Approach's position as a key focal point on Bournemouth's seafront, combined with its high seasonal footfall and diverse attractions, creates excellent opportunities for engaging brand experiences. The mix of families, beachgoers, and tourists offers a varied audience for impactful marketing campaigns in this popular seaside destination.
The South, England
Demographics
% ABC1
68%
Avg. spend/visit
£35
Avg. dwell time/visit
120 mins
Men
50%
Women
50%
This data was provided by the location provider. Data is common to all spaces within the location.
Floor plan
Pier Approach Map
