What is the demographic breakdown of visitors to Mall of Berlin?

Question

Accepted Answer

Mall of Berlin attracts a steady stream of high-intent visitors each week, with 360000 people passing through. The average spend per visit is £27.49, and dwell time averages 135 minutes. 62% of visitors are from the ABC1 socioeconomic group, which includes professionals, managers, and high-income earners. The gender split is 65% women and 35% men. In terms of age, 13% are 25–39, 37% are 40–58, 11% are 16–24, 39% are 59–68. With its strong footfall, affluent audience, and broad age distribution, Mall of Berlin offers brands a commercially valuable environment to engage target customers.