Where Brands Sparkle on Perth's Iconic Riverfront
Elizabeth Quay, Perth's stunning waterfront precinct, offers an unparalleled setting for brand activations and experiential marketing. This picturesque destination on the beautiful Swan River attracts over 266,000 visitors weekly, providing brands with a spectacular stage to create memorable experiences against the backdrop of Perth's skyline. Elizabeth Quay offers a dynamic and visually striking platform for brands to shine in Perth's most iconic waterfront setting. Its unmatched views, diverse audience, and constant buzz of activity make it the ultimate destination for creating powerful brand moments and unforgettable experiential marketing campaigns.
Key Features:
Iconic waterfront location with panoramic city views
Mix of open spaces and architecturally striking structures
Regular programme of events and festivals
Blend of dining, leisure, and cultural attractions
Audience Reach:
Elizabeth Quay's central location and diverse offerings draw a wide-ranging audience, including local Perth residents, interstate visitors, and international tourists. This varied foot traffic encompasses families, young professionals, culture enthusiasts, and leisure seekers, offering brands a unique opportunity to connect with multiple demographics.
Brand Activation Potential:
The quay's versatile spaces and stunning scenery make it ideal for creating immersive brand experiences. From large-scale product launches to interactive pop-up installations, Elizabeth Quay provides a backdrop that elevates brand storytelling and creates Instagram-worthy moments.
Transport Links:
Train: Elizabeth Quay Station nearby
Ferry: Transperth ferry services from South Perth
Bus: Multiple routes serving the CBD
Free CAT buses: Blue CAT route
Nearby Attractions:
Bell Tower
Supreme Court Gardens
Perth Convention and Exhibition Centre
Barrack Street Jetty... Read more
South Australia, Australia
Demographics
% ABC1
44%
Avg. spend/visit
£24
Avg. dwell time/visit
40 mins
Men
49%
Women
51%
Weekly footfall
266,296
Age
(Z) 16-24 yrs - 18%
(Y) 25-39 yrs - 28%
(X) 40-58 yrs - 30%
(BB) 59-68 yrs - 24%
This data was provided by the location provider and data team. Data is common to all spaces within the location.