A 9M x 3M x 2.1M, this external space is in prime position outside the entrance to BBC Studioworks and the Soho House members club, plus the entrance to the apartments in the central crescent-shaped block. Bordered by the green forecourt zone adjacent to the principal walkway, the site sits by the main office building that also houses the business community, restaurants, and the cinema. This wide-open zone affords brands 360-degree visibility and catches the attention of all the complex workers and the growing number of residents. Great for sampling, pop-up retail, and demographically focused activations.... Read more